Call of Duty - Black Ops II
- August - 2012
A promotional page on Xbox.com for the imminent launch of Call of Duty: Black Ops II. Using social media and twitch.tv streams.
One of my last game launches I was fortunate to be a part off was the launch of Call of Duty: Black Ops II on the Xbox 360. As part of the launch, Xbox.com EMEA launched a promotional page to provide pre-orders, promotional assets and a live stream with chat throughout the week.
The live streams were provided via twitch.tv with the promotional pages utilizing the twitch API. As well as the live stream, a live chat was available for users on facebook and twitter.